content-marketing

A Sound, Content Marketing Strategy
Will Help You

Do you desire to put your message in front of the perfect prospect?

Strategic content marketing will position you as the trusted friend and advisor to your prospects, thus increasing your credibility and sales.

If you answered yes to any of these questions, this website is a perfect solution to your needs.

“To say that Richard has made an impact on my life is an understatement. In fact, there is B.R. (“Before Richard”) and A.R. (“After Richard”) dates of life for my business. He has transformed both me and my business. Because of his sage instruction, I went from chasing clients to having them chase me.”
– Steven Krohn, Krohn Media
CASE STUDY #821

social-media-marketing

An Effective Social Media Strategy
Will Amplify Your Message

On this website, you will discover how social media strategy will work seamlessly as part of your well-constructed digital marketing strategy.

Time to remove the guesswork out of social media platforms and utilize them to their fullest potential.

“I’ve worked with other consultants in the past who had not been able to help me restructure my business that fits my skills, strengths, and abilities and that would allow me in the long run to work much less. Richard’s advice was clear and precise and that allowed me to take action very quickly and see results quickly.”
-Krizia MissK, BookPromitionHub.com
CASE STUDY #236

Our Philosophy

Over the past several years, we have kept a simple and highly effective strategy for clients by using our TECSE System.

This time-tested system consists of these five surprisingly simple steps:

T

Target

Disseminating content without a solid strategy is a recipe for failure.

When working with our clients, we laser-target their message to place it directly in front of their prospects eyes.

There are a variety of avenues to accomplish this vital strategy.

E

Engage

Too many brands broadcast their message and fail to engage with every single person that makes a comment on all social media platforms, both good comments and bad.

Engaging can be an extremely time consuming task.

We help brands make sure that prospects/customers that post their thoughts on social media feel special and to let them know that the brand cares about them.

C

Convert

The whole point of social media marketing is to get prospects to convert into customers, along with raising the lifetime value of a customer by ethically enticing them to purchase more goods/services from our clients.

Driving traffic to the brand is one step and improving conversions can significantly increase sales.

And yes, we can help you increase conversions too.

S

Seduce

Too many times, brands think that when the sale is made that there is no further need to seduce your new clients.

We strongly believe that this train of thought is a massive marketing fail.

Just like in a marriage, the seduction must always continue if you truly desire a long-term relationship with your clients.

E

Evangelize

If you conduct business in the right way, you will gain raving fans that will tell everyone about the amazing experience that they have with your brand.

This word-of-mouth advertising is the most effect way to quickly spread your message…and most importantly, it’s free!

“Richard showed me tools for me to see my business in a way I did not believe possible. He assisted me on the whys that my new branding would take me to a level that would be outside of the box that I had stuck myself in, especially since my business is about being out of the box.
Richard’s knowledge, ideas and ability to speak to me without speaking over my head allowed me to be excited with all that I walked away with. He touches on every aspect of having your business be known, be real and never feeling that you can’t achieve what you desire to achieve. The cost is priceless, because when you are investing in yourself, there is no price tag.”
-Christy Miller, The Authentic Image
CASE STUDY #378

About Richard Krawczyk

Richard Krawczyk

Known as Mr. Blueprint, Richard Krawczyk is a serial entrepreneur, digital marketing consultant, strategist, social media influencer, former TV host, author, public speaker and proud father of an Air Force veteran.

Based in Las Vegas, NV, he is the co-founder of the tech startup PayZilla and the CEO of Cavalier Digital Media, a digital marketing agency.

As one of the Top 10% of social media influencers worldwide, Richard assisted the world-class social media team on behalf of Access Hollywood and the Vanity Fair Social Club in covering the 2015 Golden Globe Awards and the 2015 and 2016 Academy Awards. His timeline deliveries on Twitter exceeded 1.4 BILLION during Oscars Week, which included the 2016 Academy Awards.

In 2007, Richard co-starred in the movie Pass It On.

Richard is an avid supporter of youth activities, such as drum & bugle corps, where he was fortunate to march in The Cavaliers from Rosemont, IL in 1984 and 1985, where he honed his disciplined lifestyle. He is also a die-hard Chicago Cubs and Chicago Bears fan.